Eigen X Review: Top Marketing Cloud sessions to bookmark or attend for Connections 2022!
Enhance test and branch coverage using this clever trick to increase your execution limits for test classes. Having more test data allows your tests classes to be more meaningful and can identify issues earlier in the development cycle.
Connected Campaigns, a useful Pardot feature officially released in Summer 2018, gives marketers the ability to connect the once separate Pardot campaigns and Salesforce campaigns
Salesforce Connections is one of the most forward-looking events on the calendar, and this year’s focus on AI, data, and real-world marketing execution has made us especially excited. Three of us from the Eigen X team will be heading to Chicago to dive into everything from agentic marketing to data compliance in healthcare and insurance.
The federal government is at a turning point. With budget reductions, workforce downsizing and an increasing demand for digital services, federal CIOs face an urgent need to optimize operations while maintaining mission-critical functions. Generative AI (GenAI) presents a strategic opportunity—not just for cost savings, but for enhancing service delivery, streamlining workflows, and mitigating the risks of talent shortages. In this era of fiscal constraints and technological evolution, CIOs must prioritize three key areas to harness the power of GenAI effectively.
Salesforce World Tour is coming to Washington, D.C., on March 19, 2025, at the Walter E. Washington Convention Center. This event will bring together industry leaders, Salesforce experts, and innovators to explore the latest advancements in AI-driven, agent-first technology. Attendees can participate in over 120 expert-led sessions, demos, and hands-on trainings to learn how Agentforce can modernize operations and enhance efficiency across various sectors. Eigen X is thrilled to join this dynamic event and connect with professionals eager to transform their businesses through innovative Salesforce solutions.
As a Salesforce Architect or an aspiring architect whether you are a solution, technical or enterprise architect, there is a common interest in setting goals or focus in 2025. The question will be on what areas do I focus for this year to make yourself valuable to your company and increase your brand and career? As an architect myself, I struggle with this topic area every year. We have competing goals like our certifications, company objectives, our time and Salesforce priorities.
Dreamforce is just around the corner, and if you're a nonprofit looking to level up your organization, you won't want to miss these exciting sessions focused on Salesforce Nonprofit Cloud. From migrating from NPSP to Nonprofit Cloud to leveraging AI for philanthropy, these sessions offer valuable insights and practical strategies.
