Eigen X Review: Top Marketing Cloud sessions to bookmark or attend for Connections 2022!
Enhance test and branch coverage using this clever trick to increase your execution limits for test classes. Having more test data allows your tests classes to be more meaningful and can identify issues earlier in the development cycle.
Connected Campaigns, a useful Pardot feature officially released in Summer 2018, gives marketers the ability to connect the once separate Pardot campaigns and Salesforce campaigns
During my internship at Eigen X, one of the most exciting tools I got to work with was Agentforce, Salesforce’s new AI-powered framework for building digital support agents. Like most people, I found the idea of learning AI a little intimidating at first, especially as someone still getting comfortable with the Salesforce ecosystem. But once I got into it, I realized how approachable and well-structured the platform really is.
At Eigen X, we don’t just implement technology, we transform how organizations connect with their clients. A recent success story involves helping a legal services client move from very custom Salesforce legacy live chat system built using Visual force pages, which is slated for retirement in coming years from Salesforce to Salesforce Messaging for Web, delivering a modern, scalable, and compliance-aware solution.
Salesforce Connections is one of the most forward-looking events on the calendar, and this year’s focus on AI, data, and real-world marketing execution has made us especially excited. Three of us from the Eigen X team will be heading to Chicago to dive into everything from agentic marketing to data compliance in healthcare and insurance.
The AI for Salesforce BAs Conference isn’t just another webinar, it’s a strategic learning experience crafted for Salesforce Business Analysts, Admins, and Architects who are ready to embrace the future. In a world where AI is reshaping how we gather requirements, map processes, and deliver business value, this event helps you move from uncertainty to action.
Salesforce World Tour is a global event series in leading cities around the world and streaming live on Salesforce+. Attendees will experience the latest Salesforce innovations, connect with experts, and network with local industry peers. Eigen X is eager to attend. We’ve asked our attendees which session they’re looking forward to the most; see our responses below!
In every Salesforce CRM implementation, there’s often a disconnect between what’s described in an agile story and what actually needs to be built. User stories may capture the “what” and “why,” but the “how”—particularly the technical specifics—tends to be assumed, fragmented, or skipped altogether. This leads to missed scope, inaccurate estimates, and painful rework.
